Sales Channel Networks

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It's Private, But Not Secret — What to Expect When You Publish and Broadcast audio with Sales Channel Network


Like any business tool your need to deploy your Sales Channel Network with some common sense. It's important to recognize that your channel is very obscure, but not secure.


You are responsible for safeguarding your business information and controlling the content of your channel.


You probably train your sales people to exercise some discretion in the conversations that they have in a public place - restaurants, hotel lobbies, bars or airplanes. If there is a company newsletter in print form or a engineering comparison of competitors versus your products, you have some common sense rules for handling that as well.
Apply these same ideas with your Sales Channel Network content.


Compromise of your Content is Possible — But Similiar to Risks You Encounter Daily with Company Email


There are three examples of potential ways a podcast — like an internal email memo — could get into the wrong hands:


1. Your Sales Channel Network address could be guessed or indexed. See our solution.


2. Your address, although obscure, could be revealed to an outsider by a former employee. See our solution.


3. Your program content (as an MP3 file) could be sent on to another party from a computer that has received it. Once it has been podcast, it will remain on the receiver until someone intentionally erases it. See our solution.

Unlike email, podcasts do not pose a virus threat.


Working to Keep Your Risk Low


We work with you to insure that #1 is unlikely.


An address like http://YourCompany.com/sales/podcast might be easily guessed. However, an actual address that we might use, such as http://scn3gcj.com/3ersd/rss-2.php, might be a little harder to obtain and "listen in". You may choose to have an obscure address like that example for your private Sales Channel Network, and one for customers at YourCompanyName.SalesChannelNetwork.com


We can help with #2 at no charge.

We can work with you to change addresses if key employees leave your employ. There is no charge for this service, but each remaining person will have to paste in the new address, as if they were a new subscriber.




Situation #3 is problematic.

Strong organizations have a culture and good business practices handling sensitive materials such as pricelists and competitive information. By carefully controlling your Sales Channel Network content, you can continue to be successful in this area. We recommend you refrain from producing proprietary or highly-sensitive content if this is a concern. The value of podcasting to your group remains a competitive one given so few organizations currently communicate with their teams in this way.